Pushing location beyond Nokia

At a strategic level, Nokia intends to boost its market position in the current mobile generation through attractive services that include both location aware and entertainment apps. These include Nokia Maps, Nokia Drive and Nokia City Lens, all which are a part of the Lumia smartphones. Nokia has also debuted LiveSight, a technology based on a highly accurate, 3D map of the world. Company officials claim that LiveSight provides the most precise and intuitive augmented reality experience and uses a phone’s camera viewfinder to make discovering the world as easy as lifting up a phone. Nokia City Lens, which was developed exclusively for Nokia Lumia devices, is the first app providing a LiveSight-enabled experience.

Nokia City Lens, exclusively available for Nokia Lumia, is one of the most-talked about apps and India is one of its big times users, says Vipul Mehrotra. City Lens is a new way to easily find information and services on the go. It is a fun and easy way to discover what is around you. Simply launch the app on your phone and City Lens will display the points of interests in the Camera viewfinder. It connects you to what you’re looking for—and more—exactly when and where you want it. Select your interests in many different categories—City

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