Even Mark Zuckerberg’s family can get tripped up by Facebook’s privacy settings.
A picture that Zuckerberg’s sister posted on her personal Facebook profile was seen by a marketing director, who then posted the picture to Twitter and her more than 40,000 followers Wednesday.
That didn’t sit well with Zuckerberg’s sister, Randi, who tweeted at Callie Schweitzer that the picture was meant for friends only and that posting the private picture on Twitter was “way uncool.” Schweitzer replied by saying the picture popped up on her Facebook news feed.
The picture shows four people standing around a kitchen staring at their phones with their mouths open while Mark Zuckerberg is in the background.
Randi Zuckerberg, who used to run Facebook’s marketing department and now produces a reality television show, eventually said Schweitzer was able to see the picture because they had a mutual friend. Those tweets have since been taken down.
Schweitzer declined to comment when reached by The Associated Press. Randi Zuckerberg didn’t reply to a message via Twitter seeking comment.
“Digital etiquette: always ask permission before posting a friend’s photo publicly. It’s not about privacy settings, it’s about human decency,” Randi posted on Twitter.
But Randi Zuckerberg’s comments sparked sharp reactions from people who thought the issue wasn’t about etiquette, but rather Facebook’s often changing and often confusing privacy settings.
“The thing that bugged me about Randi Zuckerberg’s response is that she used her name as a bludgeoning device. Not everyone has that. She used her position to get it taken down,” said Eva Galperin of Electronic Frontier Foundation, an advocacy group in San Francisco.