Picking the shortest route

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Vikram Chaudhary:  Nov 26 2012, 03:21 IST
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Recently, while reviewing the new Audi A4, I volunteered to drop my teenage cousins to the New Delhi Railway station. Lost in the maze of the Connaught Place area in central Delhi, I tried using the car’s navigation system. Test car as it was, the system just didn’t work. To my surprise, in a few seconds, these two guys were navigating me with the help of their smartphones, and quite effectively. The point I am making is that the use of navigation—be it via smartphones, in-built car navigation devices or portable navigation devices (PNDs)—is becoming very popular, and across all age groups. Add the fact that we are getting ever-more detailed maps on these devices.

But if I am the only person in the car, I won’t, shouldn’t actually, rely on my smartphone for navigation. Therefore, my choice gets reduced to in-built devices or PNDs. But, remember, only the premium cars come with in-built devices, so if I drive, say, a sub-R10 lakh car, the only option I have is PNDs—a market that is booming of late.

The need for a PND becomes all the more important in a country like India where new roads, highways and landmarks are built regularly and older roads get additional roundabouts, lanes and one-ways. Sanu Vasudevan, country sales manager, consumer business, TomTom India, says, “We have observed that Indian land routes undergo upto 30% change annually.” He adds that the although the popularity and awareness of PNDs has increased significantly over the last few years, the

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