People prefer female leaders with masculine deep voices

Comments print
Agencies: New York, Dec 13 2012, 22:03 IST
children, those are predominantly held by women," Klofstad said.

Researchers asked a group of 71 college students to vote for a preferred choice for school board from 10 pairs of female and 10 pairs of male candidates, based just on hearing their voices say, "I urge you to vote for me this November".

Roughly three-quarters of the time, both men and women preferred the female candidate with the deeper voice.

Ads by Google
   Previous | 1 | 2
Previous Story  Montek Singh Ahluwalia has outstanding loan of Rs 1.5 crore for house purchase Next Story  Long and short of futures and forward contracts
Reader's Comments| Post a Comment

Be the first to comment.

Post your Comment

Your email address will not be published. Required fields are marked *

Name *
Email *
Message *
 
captcha
please enter the above characters in the box below