"News viewers have always been flirtatious"

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: single media platform will cease to exist. This in no way implies that the need for television will diminish, or that TV sets would go extinct.

A hand-held device is useful when a person is out of his home. Indoors, whether at home or sitting in a club or a pub, television viewing will continue to dominate for a long time to come. Indeed, in the future convergence will be the ruling mantra. The interesting trend to watch out for would be the evolution of the screen as a converging point for the television and the Internet.

To cite an example, when television was a rage a decade or two ago, many predicted that it spelt the death knoll for the cinema, particularly when home entertainment with VCRs and later DVDs became possible. In fact, today’s audiences are more voracious consumers of movies in theatres than movies at home, thanks to the multiplex boom. Likewise, Internet and the possibility of e-books predicted the death of print books until JK Rowling happened.

We provide our news across platforms—television, Internet and mobile. The objective is to ensure that viewers can access our news from any platform, wherever they may happen to be. Anywhere, anytime news. That’s what we specialise in.

Who’s is your average viewer?