News channels woo young India

Posted: Sunday, Apr 15, 2007 at 0000 hrs IST
Updated: Sunday, Apr 15, 2007 at 0000 hrs IST

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: exploring a main theme and stories around the country’s business, economics, religion and lifestyle, et al that have a bearing globally,” says Rena Golden, senior vice president, CNN International. The channel has done similar programmes on China , Africa, Middle East. “We are trying to give our viewers across the globe an insight into these countries,”adds Golden.

Seems like television can’t be called an idiot box anymore. The youth would certainly take objection to it. ...

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News channels woo young India

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