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Moto G and now Moto X: Motorola's return to India seems complete

Mar 01 2014, 09:57 IST
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Moto X is priced at $299 and is highly customisable as far as design is concerned. Moto X is priced at $299 and is highly customisable as far as design is concerned.
SummaryWith competitive price of Rs 12,499, Moto G was an instant hit in India and was sold out within days.

A few years back, Motorola was one of the most visible, and popular, phone brands in India. But in 2012, Motorola Mobility pulled out of this market, even though it was still selling phones here.

Things changed earlier this month when the company, now owned by Google, tied up e-commerce giant

Flipkart to launch its budget smartphone Moto G in India. With a very competitive price of Rs 12,499, the phone was an instant hit in the country and was sold out within days.

That success seems to have spurred Motorola to bring its Moto X to the market. In a twitter conversation as part of the Mobile World Congress, the company confirmed that Moto X is headed for India and Australia in the coming weeks.

The Moto X is priced at $299 and is highly customisable as far as design is concerned. A new version of the phone is expected this summer.

Significantly, with Lenovo now buying the company from Google, you might get to see a lot more of the familiar M logo on devices. In fact, Lenovo has been slowly, but surely, shifting focus to smartphones over the last couple of quarters and having a strong mobility player like Motorola in its kitty will be a big boost for their plans.

Yes, Motorola truly seems to be on the way back to India.

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