Middle East's dnata aims to be among top 5 travel agencies in India

Jan 28 2013, 11:05 IST
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Middle East's dnata aims to be among top 5 travel agencies in India. (Agencies) Middle East's dnata aims to be among top 5 travel agencies in India. (Agencies)
Summarydnata has established itself as an industry innovator and market leader in the Middle East.

Middle East's leading travel management company, dnata, is targeting to be among the top five travel agencies in India by focusing on corporate travel, Dubai visa, holidays and Marhaba over the next five years, a top company official said.

"We entered India in November 2011 with our corporate travel business. Now we are introducing Dubai visa and holidays and Marhaba (meet and greet) business in the country, which have a huge potential.

"We are targeting to double our business by FY'14 and become one the top five travel agencies in India in five years," dnata Country Head Ashish Kishore said.

Since its inception more than five decades ago, dnata has established itself as an industry innovator and market leader in the Middle East.

Its travel business represents 36 different airlines across the region, sources 24-hour contact centres and supplies, distributes and promotes travel products and

services, making them available to the travel trade industry across the UAE and GCC, through travel agency partners.

Now, dnata is exploring options of introducing holidays, its specialist division, in the country providing global leisure travel services with hotels, apartments, resorts, car

rentals, theme parks, cruises, coach tours and others, Kishore added.

Currently present in eight Indian cities, the company plans to open two offices for the next three years in Tier-I and II cities depending on opportunities, he said.

At present, dnata employs over 200 people in India and expects 40 per cent year-on-year growth in its head-count in India, he said. "Our main focus in India is to make our brand known for its services," he said.

In June 2008, dnata acquired 49 per cent of the global outsource provider, Mindpearl Group, enabling the expansion of its contact centre services across the globe.

The same year, it strengthened its offering in the international corporate travel market with the purchase of a stake in UK-based Hogg Robinson Group (HRG), linking its

customers to the HRG worldwide network, which extends to nearly 120 countries.

The company's 23 per cent stake in HRG makes it the largest single shareholder within this corporate travel management giant.

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