McDonald's sales drop 1st time in 9 yrs

Nov 08 2012, 22:05 IST
Comments 0
McDonald sales drop. (Agencies) McDonald sales drop. (Agencies)
SummaryMcDonald's Corp. is having trouble stomaching the competition.

offset by ``modest consumer demand'' and heightened competition. Moving forward, the company said it would continue its everyday value marketing.

The same was true for Europe, where McDonald's gets 40 percent of its business. Amid the region's ongoing economic uncertainty, McDonald's said it would offer new meal combinations at various price ranges and continue remodeling restaurants. The company said positive results in the United Kingdom were offset by declines across many other regions.

In the Asia, the company said it plans to differentiate itself with menu offerings tailored to local tastes.

McDonald's shares were down 61 cents at $86.23 in premarket trading. The company, which has more than 34,000 locations worldwide, had warned last month that sales were trending negative for the month.

Single Page Format
Ads by Google

More from World News

Reader´s Comments
| Post a Comment
Please Wait while comments are loading...