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New Delhi: Maxim Magazine launched its special mega issue for November; a first with 3 different Maxim’s being offered in a special combo pack with Sushmita Sen gracing the cover of the special luxury issue, shot by ace photographer Daboo ratnani this is Sushmita’s first ever cover for Maxim. The other 2 issues are based on the guys’ top two concerns –Sex and Style.
Maxim India editor Vivek Pareek said: “Given this is Maxim's first ever Luxury, Style & Sex issue, we dug deep and asked ourselves just one question: Who signifies luxury? Sushmita Sen was the obvious and ultimate choice.
Also we are pretty clear that Maxim is the most prominent men’s magazine because we’re exactly like hot-blooded, with-it Indian guys. We make no excuses for who we are. We’re proud of our roots, but we’re globally-relevant. We’re aware of the environment we live in and we live life the way it was meant to be lived – work hard, party harder, laugh out loud, outgrow the unpleasantness and celebrate the positives.”
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