Mahindra Reva sees scope in becoming solutions provider
Currently, the company is licensing its technology within the Mahindra Group, which is working on an electric version of its sedan Verito besides evaluating potential for small commercial vehicle models such as Gio and Maxximo.
“The idea was that definitely in the short term, since there is enough opportunity within the group, we will focus on licensing it there. In the longer term, this will go into other companies too,” said Chetan Maini, chief of technology and strategy at Mahindra Reva, a company he founded in 1994 and in which the Mahindra Group bought a controlling stake in 2010.
“The other part of the licensing comes on the manufacturing side where we are looking at the possibility of creating cost-effective green plants globally.”
Maini’s ambitions on the electric car ecosystem rides on the ‘e2o’, the car slated for launch in the next couple of months. The company is relying on the Mahindra Group’s distribution network to chart out a bullish marketing strategy that involves expanding to at least 50 outlets in India in the next one year and also entering global markets.
Though the company has not disclosed
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