Land Rover's Southeast Asia partner hungry to get into Myanmar
With a new Range Rover model for Thailand announced at the motor show on Wednesday, Guava projects year-on-year sales in 2013 will increase 30 percent, meaning total retail sales of between 200 and 250 units.
Jones declined to give a sales target for Myanmar, but he said Vietnam is also a future bright spot for the luxury sports utility vehicle, despite a slowdown in sales this year.
"We see the forecasts for the next three years continuing to grow significantly," said Jones. "With new products and the economic growth, we see growth surpassing 30 percent.
Jaguar Land Rover's gaze is focused upon Southeast Asia in general in light of the ASEAN Economic Community due to come into effect at the end of 2015.
"With the elimination of the trade barriers around all ASEAN markets, it will make Jaguar Land Rover look to the region to see if we should be having manufacturing capacity, be taking advantage of this large, single free-trade market," Jones said.
"I can't answer for Jaguar Land Rover, but I know there are studies at this point to understand the market and be able to understand what is the best action to take. I would expect positive things."
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