Kumbh: Tourism business gets spiritual touch

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Prashant Pandey: Allahabad, Jan 30 2013, 05:02 IST
Kumbh Mela.jpg
puja, have been planted by way of landscaping and cow dung is used to daub the entrances and the surroundings to our cottages. Our Baba’s insists that tradition should not be disturbed in the name of modernity. We will be making arrangements for around 1,000 of his devotees around Mauni Amavasya on February 10,” Tripathi said.

Further down the road is the camp put up by Prayagraj Heritage Limited. “We have used fire resistant material in our camps. There are no tents in our camp. We are also providing television and wi-fi enabled Internet service in the deluxe cottages,” said incharge S K Mishra. This particular enterprise has “partnered” with Sri Someshwar Baba. “There are many spiritual gurus, who could not get land in the main mela area. It works both ways. They get accommodation for their devotees and we get clients,” said Mishra.

Most of these enterprises eye the foreign clientele looking for an experience of the spectacular aspect of Kumbh without getting into much discomfort.

However, Anil Agarwal of Kumbh Village Camp, located near Harish Chandra Research Institute on Chhatnag Road in Jhunsi (closer to Sector-12 of the Mela area), said: “The Kumbh-2013 has not been marketed in such a way that many foreigners would get attracted. A large chunk of our clientele is Indian.” The Kumbh Village Camp has “tied up” with Shiva Shakti Siddha Yoga Ashram in Cuttack, Odisha. “Our Maharajji was looking for a place in the mela area. But he was refused. He then got in touch

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