Intel says chips for tablets, phones on the way in 2011
The company is betting that new chips due to ship next year will invigorate its mobile business, which has struggled to get off the ground amid explosive sales of Apple's iPad tablets and smartphones using Google's Android operating system.
"The consumer (tablet) products will roll out over the first half of next year," Chief Executive Paul Otellini told analysts at a conference.
He said manufacturers have agreed to use Intel chips in 35 tablet models, including a few already on the market.
On a slide, Otellini listed brands including Dell, Asus, Lenovo and Toshiba.
Intel's Atom chips dominate netbooks but smartphone and tablet manufacturers have mostly rejected them in favor of more power-efficient chips based on ARM architecture that are made by companies like Qualcomm and Marvell.
Investors have been waiting to see to what extent major manufacturers choose Intel's chips for high-profile consumer tablets due out next year.
"Intel is moving in the right strategic direction but they still have a long way to go," said Hendi Susanto, an analyst at Gabelli & Company. "They're late into the game. There is no clear visibility on what the products look like."
Underscoring the importance of staking out territory in mobile, Intel's share of the world semiconductor market slipped marginally to 13.8 percent in 2010 from 14.2 percent the year before after
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