Aditya Birla Group company's IDEA Cellular, announced the lowest tariff for mobile users in the city offering all STD, local calls and SMS at just 50 paisa per minute, on any mobile or landline network in India.
Existing IDEA pre-paid subscribers can recharge with the new special tariff voucher priced at Rs 47, and validity of 5 months. New pre-paid subscribers of IDEA can avail the reduced call rates on any recharge voucher, a release said.
The special call rate of 50 paisa for STD and Local calls on any network in India will be applicable from the second minute of the first call of the day. Regular tariff will apply for the first minute of the first STD and local call of the day. Likewise, 50 paise SMS call rate will also be applicable from the second SMS of the day, the release said.
This voucher will be available at all retail outlets and My IDEA showrooms in Mumbai.
"The new offer will enable over a million IDEA subscribers in Mumbai to call and SMS their friends and family members across the country at low rates, and for longer duration of time. As the fastest growing mobile operator in the most competitive telephony market of Mumbai, IDEA will continue to introduce affordable and innovative products and services to gain market share," IDEA Cellular's Chief Operating Officer, Mumbai, Sashi Shankar, said.