English media gets the most of print space advertisement pie

Soma Das

Posted: Saturday, Mar 22, 2008 at 2337 hrs IST
Updated: Friday, Mar 21, 2008 at 2359 hrs IST


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New Delhi, Mar 21: ad rate increases for vernacular newspapers have been higher than that for the English newspapers (partially because ad rates in English newspapers are already very high, broadening the base figure on which growth is calculated). Industry experts expect this trend to not only continue but gain momentum in the future....

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