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New Delhi: With an uptick in demand from consumers, PC maker Dell on Thursday said it has seen 17 per cent growth in sales in India during July-September, making it the country's second largest PC maker after HP.
Dell, which has toppled HCL to grab the second slot, currently enjoys a market share of 11.3 per cent in the country, while HP has a market share of 17.1 per cent.
"Our sales grew 17 per cent year on year. However, sequentially, we grew by 40 per cent in India," Dell India Country General Manager Sameer Garde said.
We will continue to build sales capacity, expand channel strategy and invest in India, he added.
Dell, which has strong presence in commercial business, said its strategy to increase its focus on the consumer business has paid off in India.
"Earlier, our mix between commercial and consumer business was 70-30 and now we have changed the mix to 55-45. Though the sales in India is not entirely consumer led, the strategy paid off," he added.
He added that future growth for the firm is likely to come from the BRIC countries.
However, Dell's growth in India failed to help the firm's net profit from slipping 54 per cent to $337 million from $727 million in the same quarter last year.
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