India is a strategic market for EMC, the $20 billion, 53,000-people strong American enterprise and the world’s leading maker of corporate data storage equipment. “The India region has evolved to be a critical contributor to EMC’s long-term strategy by driving global innovation and revenue growth for the Asia Pacific & Japan region,” says Steve Leonard, senior vice-president, EMC. Steve works with EMC vice-chairman Bill Teuber to help build out the company’s presence in emerging markets around the world. Previously, Steve was responsible for driving EMC’s growth and market leadership in Asia Pacific & Japan; under Steve’s leadership over six years, EMC sales in APJ grew from $1.1 billion in 2006 to $2.6 billion in 2011. Steve has been closely seeing the development and adoption of technologies like cloud and big data. He tells Sudhir Chowdhary that most of the data in India will reside over the cloud and IT heads will look at comprehensive solutions to manage and make sense out of that data. Excerpts:
The global economic conditions are looking challenging yet again. Do you expect the economic woes to impact the IT-BPO sector?
Looking from a larger perspective, digital information continues to grow exponentially. Data is expected to see more than 50 times growth over the next ten years, from even a few years back. So now the challenge is how to manage and deal with this information. This has led to important topics around data privacy, for example, being discussed at global platforms like the World Economic Forums recently. The question is how to try and manage all this information in a way that businesses can use this information for growth, and not compromise on the concerns around data privacy.
A report by EMC-IDC in 2010 revealed that over this decade (2010 to 2020), digital information in India will grow from 40,000 petabytes to 2.3 million petabytes, twice as fast as the worldwide rate. Information generation will continue to grow regardless of economic conditions. Technology generally is an ongoing growth area. It may be at a slightly slower rate but will continue to grow and remain critical. Economic conditions