Car sales rise in January
Utility vehicle major Mahindra & Mahindra (M&M) outdid peers with a 33% jump in volumes driven by the continued strong demand for cheaper-to-run diesel cars.
Compared with the previous month of December, January sales for carmakers saw a jump. In December, sales had sharply slowed down as customers advanced purchases to the new year instead.
Maruti Suzuki’s sales rose 2% to 1.03 lakh units in the month on the back of diesel models such as the Ertiga MPV and Dzire compact sedan. Sales of SX4 and petrol-focussed models like the Alto, WagonR and A-Star fell. Rival Hyundai saw sales jump 1.2% to 34,302 units, while its exports sharply improved with a 11% jump (to 17,722 units). Hyundai is the largest car exporter in India.
“The market was subdued on account of macro-economic factors. The change in price differential between petrol and diesel prices has increased interest in petrol cars, reflecting in the waiting period of models like the Eon, i20 and Verna petrol. Marketing initiatives in the rural markets are bringing volume growth,” Rakesh Srivastava, vice-president for sales and marketing at Hyundai Motor India, said.
Added Pravin Shah, chief executive (automotive) at M&M, “The recently announced reduction of 25 basis
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