Businesses are keen to deploy tablets
Have you identified the growth areas for these products? Where do you see the market other than the US?
We see a market globally for tablets. And globally, we think, the commercial space is very interesting for tablets. There is a trend where companies want to deploy tablets as a great productivity device. It is a lot easier with Windows 8 compared to options they had. In the commercial space globally, a lot of people are still running Windows XP, so there is an interest to convert to the new platform. We are also seeing a strong growth in the consumer space globally.
We are much more focused on the professional consumer segment. Our XPS line is targeting that category, while Inspiron range is more about mainstream PC that hits the right kind of value, feature and profile more people are looking for. That’s our target and when we look at that, US and Europe is interesting, but we also look at some of the fastest growing countries in the world like China, India, south-east Asia, Russia and Brazil are places, that will have a lot of growth and drive the demand for technology. We have a very good pricing in most of these countries. It is an attractive
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