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: to sustain on its own, the full potential can never be realised.
The projections for the BPO sector are huge: almost five-fold increase in size from $11 billion to $50 billion by 2012 and a 50 % growth rate over the next five years as compared to 35% in the past five years. Two million jobs across the country in four years--the BPO sector sure has enormous untapped potential but mere potential does not amount to performance. The message is clear and simple. This sector needs strong government support in order to grow independently from a budding sector into a mature industry. If not, it may remain a just a sub-sector of IT. In the worst case scenario, it may even become a Harvard Business School case study of a sector that once had immense potential but could never realise it due to the lack of political and bureaucratic will in India to understand its nuances.
—The author is the president of Business Process Industry Association of India...
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