Bindra’s gold may shoot up India’s Olympics viewership

Pritha Mitra Dasgupta
Posted: Tuesday, Aug 12, 2008 at 0055 hrs IST
Updated: Tuesday, Aug 12, 2008 at 0055 hrs IST

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Mumbai, Aug 11: while TV viewing of Cricket World Cup 2007 (113 million) in India was far higher than any other event, Olympics 2004 (65 million) well surpassed FIFA Football World Cup 2006 (39 million)....

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Bindra’s gold may shoot up India’s Olympics viewership

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