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Beauty, performance and sheer design brilliance. This is the crisp feedback of the Auto Expo 2014. Day 1 in the event was filled with some of the most innovative designs, striking aerodynamics and most importantly, some of the most prominent launches in recent times. India is an emerging market for the automobile industry and no company is ready to sit back and enjoy the show. Companies are putting their best foot forward to survive and are getting their hands all greased, trying to create the perfect fleet of cars to impress customers, investors and practically everyone directly or indirectly associated with them. Times have changed and it is no longer just a few players enjoying success. While Maruti and Tata still get hearty welcome from the consumers, international players too, are making their presence felt by bringing in their innovative designs from an international arena and some even playing up the designs made by the Indian agencies.
Case in point, Renault. The concept SUV, KWID unveiled internationally for the first time, in India, is said to be designed by a design studio in Mumbai. The SUV looks rugged, stylish and is reminiscent of some sci-fi fantasy. With the grey shade and yellow outlines, the compact vehicle scores the most with its scissor doors. The car also has an interesting front fascia with rather smoothened headlamps, blending in like bug eyes, the pouted bumper which has the grill over it and the company logo embossed on the layer joining the headlamps. The front grille is also yellow in colour. The main element thatíll catch attention however, is the amazing monster truck style tyres. Undoubtedly it can be an all terrain vehicle. The company suggested that it is a Dunny Bunny inspired design. Undeniably the wizard of mid range automobile beauty, Renault launching such a vehicle for the international audience with India as a venue, just shows how important the country turned out to be for the automobile manufacturer. Renault had its highest recorded sales last year, in India.
Another significant concept vehicle displayed in the Auto