AMD launches next generation chipsets for desktop users
AMD, which is one of the world's largest chip makers, is now increasing focus on mobile devices.
"It will not be about the form factor but more about seamless experience across various devices like desktops, laptops, mobile phones and tablets. The focus is on providing rich graphics experience at affordable costs to people across these various devices," Swaminathan said.
Features like user experience, especially graphics and power consumption, would be some of the differenciators between players, he added.
Earlier this year, Advanced Micro Devices (AMD) had partnered UK-based chip maker ARM to build a platform security processor for incorporating ARM's TrustZone security technology (a dominant security technology for smartphones and tablets) into AMD microprocessors.
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