A New Pitch

Navin Shah
Posted: Tuesday, Mar 04, 2008 at 0048 hrs IST
Updated: Tuesday, Mar 04, 2008 at 0108 hrs IST

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Knight Riders most valued IPL team at $42.1 m Kings XI Punjab beat Kolkata Knight Riders by 6 wi...Reversal of fortunes?Pakistan beat India by 25 runs in tri-series final

: as existing ones step up spends.

In other words, many new revenue models will emerge; it’s up to the broadcaster to exploit them.

—The author is CEO, P9 Integrated...

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