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BOOM TIME INDIA Indore

A city with its foot on the accelerator

Ninad Dhirubhai Sheth

Posted: 2007-11-19 00:00:00+05:30 IST
Updated: Nov 19, 2007 at 0011 hrs IST

is pleasant and the trading community well entrenched. Add to that proximity to the bustling Gujarat-Mumbai grid and you have the makings of a growth story. The trigger, of course, is in its property prices.”

Which are turbocharged even by the robust standards of India. Reliance Industries has shaken up the local market by paying a whopping Rs 270 crore for a 37,000-sq m plot in the tony Vijaynagar area. In the auction, it outbid Delhi-based DLF and BPTP who had bid in excess of Rs 170 crore. In the works are a giant mall and a seven-star hotel. Indore seems to have done the impossible: of making the Ambani brothers agree on something—the economic potential of the city. Fast on the heels of RIL's land acquisition was Anil Ambani's announcement of prospective investments to the tune of Rs 50,000 crore in Madhya Pradesh at a glittering global investors meet. The meet also saw a proposal for a world-class signature golf course.

And all that money and all those malls are apparently just the beginning. This town likes to live fast and is all set to press down on the accelerator even harder....

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