Ybrant Digital arm in JV with Swedish firm

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Hyderabad, Apr 7 : Ybrant Digital, a digital marketing solutions provider, announced that its subsidiary, Oridian Ltd, the largest privately owned advertising network has entered into a joint venture with Swedish lifestyle and social network G life AB.

Under the terms of the agreement, G life, through its subsidiary Livsstilsnätverket, will act as agent for Oridian in Sweden, with exclusive license to sell online advertising over the Oridian network in the region.

Oridian, which was acquired by Ybrant Digital in December 2007, is one of the top 10 international advertising networks worldwide with reach that exceeds 140 million unique users per month - more than 80 million in the EU alone.

Oridian bridges between advertisers and publishers around the world, bringing international dot.com advertisers to dot.com publishers, and quality global media to advertisers overall. Oridian represents many world famous publishers. Facebook Application Page, Bebo, FTV.com and WAYN (Where Are You Now) amongst them.

Ybrant Digital along with its subsidiaries offers comprehensive end-to-end digital marketing services to direct marketers, brand advertisers and marketing agencies.