Warner joins Nokia to provide music service

Agencies

Posted: Tuesday, Jul 01, 2008 at 1448 hrs IST
Updated: Tuesday, Jul 01, 2008 at 1448 hrs IST


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Helsinki (Finland), July 1: : Nokia Corp. said Tuesday that Warner Music Group has joined the mobile phone maker's music service, enabling customers to download and listen to tracks on Nokia handsets.

Nokia users will be able to access millions of tracks from major artists worldwide at Nokia's music stores or through the company's Comes With Music program, expected to be launched later in 2008.

In April, Nokia announced that Sony BMG had joined the music service, and in 2007 it signed up Universal Music Group.

The world's top handset maker is increasingly turning to providing Internet services for its mobile customers.

It estimates the global online market will reach euro100 billion (US$160 billion) by 2010.

In 2007, the Finland-based company unveiled new Web-based services and gadgets to help customers download music and play games on handsets - part of a strong push to challenge rivals, including Apple's iTunes and iPod.

Warner Music Group's Chief Executive Edgar Bronfman Jr. described Nokia's music service as ‘a significant step forward in the evolution of digital music’.

"It's the first global initiative to fundamentally align the interests of music companies with telecommunications companies," Bronfman said.

In 2007, Nokia sold nearly 440 million handsets, accounting for 40 percent of all global cell phone sales. It is based in Espoo near the Finnish capital and employs 116,000 people worldwide.

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