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At a time when skyrocketing fuel prices have forced many leading carriers across the world to cut down operations, Singapore Airlines has announced plans to double the frequency of its flights to New Delhi and Bangalore as part of its aggressive expansion plan in India.
The airline has also introduced its latest award winning cabin products on New Delhi-Singapore and Mumbai-Singapore routes to offer Indian travellers the best possible luxuries as part of its "long-term" strategy in the country.
"For the current year we hope to be able to increase our flights to New Delhi and Bangalore," Singapore Airlines' Regional Vice President (West Asia and Africa) Lee Lik Hsin said.
Lee, who looks after the carrier's operation in India as well, said the Governments of Singapore and India will have to clear the regulatory approval to increase flights to the two Indian cities.
Singapore Airlines General Manager in India C W Foo said the carrier plans to introduce seven more weekly flights to Singapore from India -- five from Delhi and two from Bangalore -- increasing the number to 14 and 12 from the two destinations respectively.
Asked how the airline was managing to carry out expansion plans at a time when high fuel prices have been wreaking havoc in the aviation industry, Lee said India was very important for the carrier and it did not want short-term fluctuations to affect its long term strategies in the country.
"India is a very important market for us. We believe in planning for the long term. Airline industry witnesses cycles.
Currently it is undergoing a cycle where cost is a bit of an issue. But regardless of the current surge in aviation fuel, we think in the long term strategy. I think India is a market that can take the growth," he told PTI.
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