More men going under the knife

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There has been a growing demand for cosmetic surgery and men are increasingly getting in on the act, a report has said. In 2007, the top choices for women were breast surgery, nose jobs and liposuction. 20% more men are opting to go under the knife than in 2006. Breasts are also a focus for men, with male breast reduction, or gynaeconmastia, up a fifth since 2006, the same increase as tummy tucks. The most popular treatment for men remains nose surgery. The number of those having botox has also soared by 51%, while non-surgical facelifts and laser hair removal are also up. A British survey of thousands of patients revealed a third saved up for their procedures for up to two years.

A fifth had borrowed from their families and one in ten from a parent.