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New Delhi, May 4: A mobile user in India is today willing to cough up Rs 7,500 (on an average) for buying a brand new handset, according to a survey conducted by IDC India. "The average amount spend on the current handset is Rs 4,500, thereby an additional Rs 3,000 is likely to be spent while upgrading," IDC User Research Group senior analyst Nikhil Pant said.
The study indicates the continuation of the dominance of landline-to-mobile calls vis-a-vis the other way. This was observed in earlier studies done by IDC, according to the company release. "The unsolicited calls from call centres for selling services and goods are responsible for higher number of incoming calls," the release said.
Some changes were observed by IDC in the case of SMS. Users send four SMS in a day on an average, while the number of SMS received is higher at six in a day.
The study reveals on an average a handset is used for one hour in a day for voice communication (both incoming and outgoing calls). Average number of incoming calls received in a day is 12, while average number of outgoing calls made is eight.
The number of incoming SMS is high due to number of messages from mobile service providers giving information about various downloads like ring tones and various contests.
IDC Mobile Handsets study 2005 was conducted by taking samples of 2,245 mobile users (both GSM and CDMA) spread across A/B and C category circles.
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