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New Delhi: Buoyed by high demand during Diwali, easier availability of finance and introduction of new products, major auto manufacturers in the country reported an increase in sales in October. Hero Honda Motors, the country’s largest two-wheeler manufacturer, reported a marginal growth of 0.5% in sales last month at 3,54,156 units as against 3,52,449 units during the same month last year.
Total sales of Chennai-based TVS Motors also went up by 12% in October this year at 1,31,029 units, against 1,17,101 units in the corresponding month of the previous year.
Even car manufacturer General Motors India registered a jump of 15% in sales in October at 7,413 units, vis-à-vis 6,465 units in October 2008 on the back of its recently launched Chevrolet Cruze.
This comes on the backdrop of new products introduced by these players in the market. While Hero Honda recently launched its new premium bike, the fuel-injected ZMR, along with a refreshed version of the best-selling Hunk in the premium segment and a special edition of Splendor+, GM India launched the Chevrolet Cruze to compete with Honda Civic and Corolla Altis.
Hero Honda, which is also the world’s largest two-wheeler manufacture, registered an over 3% growth in retail sales during the festival period. Last year, since both Diwali and Dussehra fell in October, the company’s total sales (retail as well as dispatch from company to the dealer) surpassed the six lakh unit mark.
“We are happy to have clocked a healthy sales number in October given the large base of the previous year. It comes on back of a record retail sales achievement during the just-concluded festival season. It is particularly satisfying as this has been possible despite several holidays during the month due to festivals and the assembly elections in Haryana, on account of which our two plants in the state were closed for a few days,” said Anil Dua, senior vice-president
(marketing and sales), Hero Honda Motors, in a statement.
Domestic sales of TVS Motors went up by 18% at 1,18,563 units last month against 1,00,088 in the corresponding period of the previous year. While its motorcycle sales in the country declined by 4.6% in October at 56,465 units as compared to 59,217 units in October last year, its scooter sales went up by 20% at 28,301 units vis-à-vis 23,487 units in the corresponding month last year.
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