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Tuesday , May 06, 2008 at 1519 hrs Fidelity Fund Management has tied up with Kerala-based Federal Bank for distributing its various financial products.
Fidelity's entire suite of mutual funds would now be available at more than 600 branches of the bank throughout the country, Federal bank Chairman M Venugopalan said in Kochi.
An MOU in this regard was signed between Federal bank and Fidelity Fund Management Managing Director and Country head Ashu Suyash.
With this partnership, customers would have easier access to Fidelity's range of funds. This is another step towards offering customers holistic financial solutions of Fidelity Fund's mutual funds for retail investors to participate in the equity markets, Venugopalan said.
Suyash said the tie up would enable Fidelity to reach out to more customers across India.
Distribution holds the key to the growth of Indian mutual fund industry and banks with their extensive branch networks and close relationships with customers have a key role to play in popularising mutual funds as a preferred investment option, she said.
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