Bits & Bytes

Arunima Mishra

Posted: Tuesday, Nov 24, 2009 at 0108 hrs IST
Updated: Tuesday, Nov 24, 2009 at 0108 hrs IST


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: Publicis Groupe mergest public relations units

Publicis Groupe combines MS&L Worldwide, Publicis Consultants And Publicis Events to create MS&L Group, a public relations and events network. MS&L Group leverages the collective expertise of MS&L Worldwide, Publicis Consultants Worldwide, JKL, Winner & Associates, TMG Strategies, PBJS, Relay, Capital MS&L, Hanmer MS&L, Carré Noir, SAS, Masius and Publicis Events. From now on clients will benefit from a full and enhanced suite of PR capabilities and events experience. Olivier Fleurot, CEO of MS&L Group, will run MS&L Group.

Walt Disney goes online in India

Walt Disney Television International India is launching an online destination, Disney XD.in, a new entertainment offering with regularly updated, interactive games, videos, information and downloadable content on all Disney XD channel shows from this month onwards, the company said in a statement released last week. It rebranded its Jetix/Toon Disney platform to Disney XD, a boy-focused, girl inclusive entertainment brand for kids between the age of 6 and 14 years on November 14.

Corn kernels to savour taste

Del Monte’s newly launched corn kernels in easy to open packs and ready to add seasonings are available in three flavours, green chutney, tomato salsa and oriental chili garlic. The product is available in 15 cities across India in Delhi (NCR), Mumbai, Chennai, Bangalore, Pune, Hyderabad, Ahmedabad, Goa, Dehradun, Amritsar, Ludhiana, Jalandhar, Jammu, Jaipur and Chandigarh. It’s priced at Rs 55 for 425 gms Del Monte whole kernel corn. Del Monte also has pineapple slices (439gm), fruit cocktail (439gm) in easy to open packs.

3D version of books by Penguin

For the first time in India, Penguin launches 3D advertising of its books on high-definition plasma screens at select locations in major metros. Penguin is the first publisher in India to showcase its products to the public using digital technology. IGI Airport, Delhi; Rajiv Gandhi International Airport, Hyderabad; Select City Walk Mall, Saket, Delhi; and Forum Mall, Bangalore have begun to telecast adverts for some of the Penguin and Puffin books, along with a Penguin branding advert, where each advert is 15 seconds long.

Pasta from MAGGI

MAGGI unveils NUTRI-LICIOUS PAZZTA, a quick cooking pasta that can be prepared in just five minutes. MAGGI NUTRI-LICIOUS PAZZTA is made from suji, and is rich in protein and fibre. Two flavours are available—masala penne at Rs 12 and cheese macaroni at Rs 15.

Toric lenses from Bausch & Lomb

Bausch & Lomb...

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