A study holiday

Sulekha Nair
Posted: 2008-03-23 00:42:53+05:30 IST
Updated: Mar 25, 2008 at 0105 hrs IST

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: geographical (about 300 districts in the first year and the balance in the second year) and sequential within each district (there will be a summer campaign followed up by a low-intensity school campaign during the academic year).”

The campaign includes fun-filled on-ground activities involving the general public with the aim of creating awareness and support for the cause. Through the “Read India Pledge”, citizens too can register their support. For every pledge taken, SBI Life will make a token donation.

Individuals, corporates and associations can pledge their support by messaging “PLEDGE” to 58888 or online on www.sbilife.co.in or radiomirchi.com...

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