Frankfurt Tourism is highligthing its shopping, fashion and design offerings this year to drive tourist inflow. In November 2017, for instance, the Museum of Applied Arts will be presenting the first-ever exhibition to highlight the work of famous German designer, Jil Sander. Two months prior, on September 8, the Style Award will be presented to up-and-coming fashion designers in Frankfurt. The Frankfurt Style Award is considered a significant international accolade for new designers. For this award, Frankfurt annually plays host to world’s leading fashion colleges. Around 750 fashion schools from 46 countries are participating in the talent contest, with this year’s theme country being the USA. The Höchst Design parcours (July 1-2, 2017), a more regionally oriented promotional scheme, provides local designers with a platform for presenting their most recent creations. Visitors of this design fair are afforded unique insights into the region’s creative scene as well as the historical Frankfurt city district of Höchst.
Frantfurk’s wide range of department stores, retail chains, independent shops and boutiques are also known to offer visitors a colourful variety of shopping opportunities. Goethestrasse, with its array of chic boutiques, is known to be a hotspot for luxury goods. From Armani and Chanel to Versace and Vuitton, all of the world’s most famous designers are represented on this street. The new and exclusive ma’ro office and retail complex in the opera district is equally posh, offering premium shopping and haute cuisine. One Goetheplaza, a building ensemble designed by the Frankfurt architect Christoph Mäkler, is another luxurious shopping destination. It serves as the geographical entry point to Goethestraße, Frankfurt’s luxury shopping mile.
Situated in the heart of downtown Frankfurt, the Zeil promenade is said to be Germany’s most profitable shopping street. This pedestrian zone attracts nearly half a million visitors every day. Shoppers can find the latest fashion trends and the most important must-haves, from casually chic to sporty and elegant. Aside from the many established brand names and retail chains, the Zeil is also home to one of the very few Karl Lagerfeld flagship stores. Also set on the Zeil, the MyZeil mall presents itself as an architecturally impressive glass and steel construction that also features Europe’s longest freestanding escalator.
The nearby Skyline Plaza comprises numerous shops and stores as well as a number of cafés and restaurants, a children’s playground, various recreational facilities and a rooftop garden with views of downtown Frankfurt. It is also home to MeridianSpa.
Away from the mainstream, one can also many smaller labels and independent shops selling unusual one-off pieces and unexpected treasures. The stores on Berger Strasse in Bornheim and those of the Bridge Quarter in Sachsenhausen are particularly well worth a visit. Frankfurt also has a great flea market, held every Saturday from 9.00 am to 2.00 pm, where one can find plenty of knickknacks, rare gems, antiques, bric-a-brac and other used goods of every variety.
For those landing in Frankfurt for a brief stopover, Frankfurt Airport’s retail range is spread out over 30,000 square metres and consists of a variety of shops, restaurants and service providers.