Everyone knows that while your wedding day is the most beautiful day of your life, it’s also one of the most hectic, particularly making sure all your guests arrive for the big event without any hassles. Enter Uber Wedding, the latest offering from the US ride-sharing app that solves the problem of transporting guests to and from the wedding venue. The new feature, which has already been launched in the US, is reportedly off to a good start, as it has seen around 200 bookings since its launch last Sunday. It further allows the user to buy coupons and promo codes for relatives and friends ahead of the wedding, but an on-demand option is available as well for any last-minute travel arrangements.
Uber has partnered with the Indian wedding planning site WedMeGood for this feature and promo codes bought on this site can be used as payment instead of cash – perhaps a welcome option for wedding-goers given the current cash flow situation. There are other benefits of the app as well, which include providing transport for any shopping the bride might want to do with her friends or a short trip for the newlyweds. WedMeGood can also help with figuring out how many promo codes the user would need to purchase after getting an estimate of the number of guests and the number of days the festivities would continue.
Prabhjeet Singh, strategy head, Uber India, said, “It will be effective for the next four months, as we don’t want people to go through the tedious process of figuring out transport during weddings.” After this test run, Uber has plans to eventually extend the wedding feature to all parts of the country.
Talking about whether the company has any other features in mind, Singh said, “We will bring a lot more of these services.” So far, the app has launched Uber Business which caters to corporate clients and there are plans to have Uber kiosks at large events, so that even people who don’t have the app on their phone can avail its services.