Google while announcing its new Pixel smartphone, has also unveiled its new feature that should make Apple iPhone extremely worried, and its users extremely envious. In this new feature, Google is providing Pixel smartphone users, the option of unlimited storage for pictures and videos. This feature was already available through the Google Photos, but that had the provision of using the storage from the user’s Google account, which essentially meant that after a certain point of time the user might have had to pay for the service. In Pixel, it is all free. However Google photos did have the option of storing pictures for free, but it changed its resolution, lowering it to a certain degree. But in Pixel the user can store anything with the highest original resolution.
Meanwhile, Apple’s for its iCloud charges for free storage after the first 5 GB is filled up. iCloud though has reduced the price to $0.99 for 50 GB, still, nothing beats getting it for free, which Google is providing. Also, Google has made the process of transferring the pictures to the cloud storage extremely seamless and automatic, which removes any other concern. This new feature in the Pixel devices has been called by Google as “Smart Storage” as it automatically regulates the background upload process after the user has set it up once. This comes as a pinch to Apple users, who otherwise generally seem happy with their devices.
Apple, in turn, in a very cheeky way, although has given free apps to its users, take back the money by making them buy more storage space, and that is the menial reality. The worse part is Apple encourages its users to sync the whole ecosystem to the iCloud, which is worse for space.
Also read | Google Pixel smartphone has the smartest Assistant ever; Here’s why you should be worried
Google during the event, poked a subtle fun at the Apple devices, with the picture which said, ‘storage full-there is no more room on your phone’, and then went on to show its own picture of ‘free unlimited photos and videos at full resolution’.