1. Tata CLiQ to add 400 brands on portal, include new categories

Tata CLiQ to add 400 brands on portal, include new categories

Tata CLiQ, a venture operated by Tata Unistore, currently offers around 800 brands across different categories and claims to have a customer base of over two million.

By: | New Delhi | Published: May 24, 2017 7:30 PM
Tata Group’s e-commerce platform Tata CLiQ is eyeing over three-fold increase in sales by next year on the back of addition of nearly 400 brands on its platform. (Facebook)

Tata Group’s e-commerce platform Tata CLiQ is eyeing over three-fold increase in sales by next year on the back of addition of nearly 400 brands on its platform and new categories like jewellery and kids wear. Tata CLiQ, a venture operated by Tata Unistore, currently offers around 800 brands across different categories and claims to have a customer base of over two million. It has around 1,000 retail stores connected to its online portal at present and plans to double the number taking it to over 2,000.

“By the end of this year we would offer 1,200 odd brands and add categories like jewellery, kids wear, home furnishing and some more. This year we will add about 400 brands,” Tata CLiQ CEO Ashutosh Pandey told PTI. The company, which forayed into the e-commerce market in May last year, currently offers products in categories such as fashion, electronics, accessories and watches.

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Pandey said the company has had a good run so far and is looking at a “growth of about 150-200 per cent by next year and a similar growth of 50-100 per cent in the next two to three years”. He, however, denied to comment on the company’s revenue.

The expansion by Tata CliQ comes at a time when India’s e-commerce is experiencing aggressive price battle among established players besides reports of possible buying of Snapdeal by homegrown rival Flipkart. Stating that Tata CliQ gets around three lakh user visits daily, he said the rate of users visiting has been growing at the rate of 25-30 per cent per month.

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