1. Reliance Jio impact: BSNL comes up with Chaukka 444 plan; offers 4GB data daily

Reliance Jio impact: BSNL comes up with Chaukka 444 plan; offers 4GB data daily

Reliance Jio impact: Bharat Sanchar Nigam Limited (BSNL) has introduced a new tariff plan called Chaukka444 where it gives its subscribers unlimited data for a period of 90 days.

By: | New Delhi | Published: June 15, 2017 7:40 PM
Reliance Jio impact, BSNL data offer, bsnl Chaukka 444 plan, bsnl 4gb offer, 4GB data daily Reliance Jio impact: Bharat Sanchar Nigam Limited (BSNL) has introduced a new tariff plan called Chaukka444 where it gives its subscribers unlimited data for a period of 90 days(PTI)

Reliance Jio impact: Bharat Sanchar Nigam Limited (BSNL) has introduced a new tariff plan called Chaukka444 where it gives its subscribers unlimited data for a period of 90 days. The Special Tariff Voucher (STV) is a new promotional offer, which can only be availed by BSNL’s prepaid users. BSNL’s STV- 444 is a follow up to the STV 333 aka Triple ACE plan which was launched earlier this year, which the company claimed to have got a ‘successful response’. STV- 444 offers unlimited data at 4GB per day on a recharge of Rs 444. The validity of the offer is 90 days. RK Mittal, Director (CM) BSNL Board said in a press statement, “We are committed to provide affordable and efficient services to all segment of our mobile customers. We offer best prices to our customers considering present trend of Indian telecom industry.”

Telcos in India have resorted to aggressive data pricing thanks to Reliance Jio’s cheap data plans. The newcomer, which rolled out its services on September 1, 2016, has already crossed 108 million user base. Jio’s ‘Dhan Dhana Dhan’ plan for its Prime members give 1GB and 2GB data per day at a recharge of Rs 309 and Rs 509 respectively. Reliance Jio also unveiled a new plan that offers 20 percent more 4G data to those users who buy select Lyf-branded smartphones. According to a PTI report, Jio’s data tariffs remain the cheapest in the country in both prepaid and postpaid categories.

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Rivals like Idea, Airtel and Vodafone have lowered their data tariffs as well. Idea recently unveiled a new plan that offers 70GB of 3G data at Rs 396. Vodafone, on the other hand, launched its Ramzan special offer that gives users 25GB data along with unlimited calling at Rs 786 to its customers in select circles.

  1. N
    Narendra M Apte
    Jun 16, 2017 at 3:31 pm
    1. Public sector telecom co. Bharat Sanchar Nigam Ltd. (BSNL)’ new “Chaukka 444” plan is a welcome initiative. After entry of R-Jio in the telecom services market all top telecom companies and BSNL are having difficult days. 2. With regard to efforts made by Bharat Sanchar Nigam Ltd. (BSNL) to retain its customer base, my view is that BSNL was not making attractive offers. Now that scenario appears to be changing. But still BSNL’s services to its existing landline customers are not good enough and as a result many BSNL landline customers have been surrendering their phone connections. 3. Speed of broadband service is the key and if BSNL can guarantee a decent speed, it will be able to get new customers and retain old customers. 4. Tariff reduction is not everything. BSNL staff never appears to be competent to face the compe ion of Airtel Vodafone, Idea and now Jio. 5. Apart from problem of over-staffing, low morale of BSNL MTNL employees is also an area to be looked into.
    Reply
  2. S
    Sudharsan R
    Jun 15, 2017 at 8:02 pm
    One should clearly understand that BSNL has no 3G coverage throughout India and completely no 4G coverage. It is just a fool game for money with 2G data. BSNL can even offer 10 GB because no one can stream even 50 MB DATA with their 2G network. So do not get exited and don't get yourself fooled.
    Reply

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