Idea Cellular, India’s fastest growing telecom operator has introduced an affordable range of 4G/3G night data packs for night surfers, which will enable data usage and will save up to 50 percent of their cost. Idea also announced the unique Day and Night Twin pack which offers 30 percent discount to customers as compared to existing data packs.
Fostering data adoption amongst subscribers, this initiative by Idea will offer Idea subscribers avail 1GB of night data at just Rs.125 for a month, enabling them to save up to 50 percent of their normal costs.
In addition to this, Idea has also launched the Day and Night Twin pack which offers 30 percent discount that start from as low as Rs.115 for 500 MB (250 MB Day + 250 MB Night) per month and go up to 40 GB (20GB Day + 20GB Night).
“Many consumers today, especially the working population, access the internet during the night. Acknowledging this trend Idea has announced the unique and special night packs as well as the day and night twin packs to offer subscribers an affordable and convenient option to access the internet.
We hope our subscribers derive maximum benefit from this initiative and are able to access the internet at night without having to worry about exceeding their data limits or their expenses,” said Chief Marketing Officer Idea Cellular, Sashi Shankar.
The night packs and day and night packs are available to all Idea subscribers across Idea 3G and 4G circles. With its focus on providing some of the most competitive and innovative products, through integrated mobile telephony services, Idea Cellular continues to focus on bringing delight to its customers.