1. Honda WR-V launched; automaker brands it as ‘lifestyle vehicle’

Honda WR-V launched; automaker brands it as ‘lifestyle vehicle’

The idea is not new. Many companies in India have, successfully and without much success, developed crossover cars—a vehicle built on a hatchback or a sedan platform that has some features of an SUV.

By: | Published: March 17, 2017 3:15 AM
With the WR-V, however, Honda has set new standards in automotive design.

The idea is not new. Many companies in India have, successfully and without much success, developed crossover cars—a vehicle built on a hatchback or a sedan platform that has some features of an SUV. Examples include Maruti Suzuki S-Cross, Hyundai i20 Active, Toyota Etios Cross, Volkswagen Cross Polo and Fiat Avventura.

With the WR-V, however, Honda has set new standards in automotive design. Even though it is based on the company’s Jazz hatchback, the WR-V comes across as an entirely new product—it’s not even called a Jazz Cross!
The WR-V is the first car developed by Honda R&D India in association with Honda R&D Japan, and on Thursday, India became the first country in the world to get the WR-V.

Prices for petrol start at Rs 7.75 lakh, while prices for diesel start at Rs 8.79 lakh. We take a look at the cars it will likely compete with.

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