1. Flipkart ‘Big Billion Days’ sale: E-retailer inks record, sells 500,000 mobile phones in 10 hrs

Flipkart ‘Big Billion Days’ sale: E-retailer inks record, sells 500,000 mobile phones in 10 hrs

In the Flipkart 'Big Billion Days' sale, the e-retailer said 75% of the mobile phones sold were 4G devices.

By: | Updated: October 15, 2015 1:26 PM
Flipkart 'Big Billion Days' sale

Flipkart ‘Big Billion Days’ also set new benchmarks of 4G adoption in India as 75% of the mobile phones sold during this 10-hour period were 4G phones. (Source: Flipkart)

India’s largest online platform Flipkart, in its ‘Big Billion Days’ sale, sold 500,000 mobile phone handsets in the last 10 hours since sales of mobile phones started at midnight Wednesday, 14th October. This sets a record for the highest number of mobile phones sold in India in a short period of 10 hours in any platform, either online or offline.

Flipkart ‘Big Billion Days’ also set new benchmarks of 4G adoption in India as 75% of the mobile phones sold during this 10-hour period were 4G phones. While metros like Bengaluru, Delhi and Mumbai were the leading cities in terms of sales, Flipkart also saw huge surge of interest from Tier 2 cities with Nagpur, Indore, Coimbatore, Vishakhapatnam and Jaipur leading in sales.

The attractive exchange offers put out by Flipkart also saw good customer interest as some 25% of the buyers used this offer to upgrade to a new mobile phone. Other offers from YES Bank, Standard Chartered and Citi Bank that offered additional discounts also saw huge traction with 50% of customers opting for them.

Flipkart chief Mukesh Bansal said, “It has been a blockbuster beginning for our mobile category sale.  We are truly humbled by this overwhelming response from the people of India. With Big Billion Days, we have completely re-defined the online shopping space in India. Indian mobile revolution has truly come of age and the half a million mobile handsets sale record is truly a testament to the growing demand for smartphones in India.”

Tags: Flipkart
  1. siya sharma
    Oct 15, 2015 at 12:48 pm
    I brought an iPhone6plus from Flipkart but want to get insured from Times Global Insurance. Can I get any discount if I buy insurance of my Mobile and laptop in these 5 days time?I brought
    Reply
    1. V
      Vipesh Agarwal
      Oct 16, 2015 at 6:25 am
      Amazing !! :)
      Reply
      1. V
        VISHAL
        Oct 15, 2015 at 3:53 pm
        Guys, use RewardsKart to buy phones on Flipkart, you will get extra cash back from RewardsKart.
        Reply

        Go to Top