1. After demonetisation, CarDekho says used car searches slid 27 per cent

After demonetisation, CarDekho says used car searches slid 27 per cent

Auto portal CarDekho.com has said that there has been a 27% decline in traffic after the government announced the withdrawal of R500 and R1,000 notes on November 8.

By: | Chennai | Published: November 24, 2016 6:22 AM
car sales august sales figures Mobile-based website traffic has been the most affected, dropping nearly 50% on November 8 from the previous day’s peak traffic.

Auto portal CarDekho.com has said that there has been a 27% decline in traffic after the government announced the withdrawal of R500 and R1,000 notes on November 8.

Mobile-based website traffic has been the most affected, dropping nearly 50% on November 8 from the previous day’s peak traffic. The dip in old-car search is considerably significant and reflects the industry’s forecast that the segment, being the most cash-dependent, has felt the maximum impact of demonetisation, the company said.

The average traffic for used cars witnessed significant drops across CarDekho.com’s Web, WAP and app platforms between November 9 and November 15, compared to the corresponding five-day period before the government announcement. The traffic data analysis indicates 20% and 30% down slide in new and used-car segments, respectively.

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