1. Hyundai scripts surprise success with Active i20 Crossover

Hyundai scripts surprise success with Active i20 Crossover

Hyundai Active i20 is carved out of Elite i20 hatchback, the second generation model. Active i20 competes against the likes of Etios Cross, Cross Polo and Fiat Avventura.

By: | New Delhi | Published: June 10, 2015 3:11 PM
Hyundai Active i20

Hyundai Active i20 is carved out of Elite i20 hatchback, the second generation model. Active i20 competes against the likes of Etios Cross, Cross Polo and Fiat Avventura. (Image: CarDekho)

It was in the year 2008 at the Paris Motor Show that the word i20 first came into being, courtesy South Korean automaker Hyundai. The hatch became quite popular in the Indian market and the second generation model was even better, the fact which was evident from the sales of the car since its launch giving the likes of Maruti Swift, a seasoned campaigner and king in its class, a run for its money.

On the other hand, the compact SUV market started to see a surge with growing popularity of Renault Duster and Ford Ecosport. The merging of segments did not stop there as we started to see crossovers emerge as an important segment. With that in mind, Hyundai decided to jump into the new crossover segment looking to leverage the already successful and credible i20 name. The strategy has been quite successful for Hyundai.

Hyundai Active i20 is carved out of Elite i20 hatchback, the second generation model. Active i20 competes against the likes of Etios Cross, Cross Polo and Fiat Avventura. Among the four, the popular opinion has made Avventura the crowd favourite when it comes to looks of a pure crossover although, Hyundai i20 comes in close at second.

Avventura has kept a lot of the SUV features which does give it an edge against the three rivals but Hyundai i20 Active seems to have the overall package that delivers high value for money as far as features and equipment are concerned.

Hyundai Active i20 is definitely one of the best compact crossovers in the market as far as looks are concerned with the South Korean automaker keeping intact the elegance of the i20 hatchback and adding a bit of sportier feel to it. The body colored handles, LED like headlamps in the front and large alloy wheels do standout from the crowd. The cabin is quite spacious and offers an array of features to work with including USB ports, AUX-in and a 2-DIN music system, push engine start/stop, 60:40 rear foldable seats, etc.

Under the hood, Hyundai Active i20 remains a strong offering with both petrol and diesel motors with a 1.2 liter engine for the former producing 81.8bhp and 114Nm of max torque while the latter equipped with 1.4 litre CRDi engine generating power of 88.73bhp at 4000rpm whereas torque carved away is 220Nm at 1500Nm to 2750Nm.

In terms of safety there are plenty of features to depend on including driver airbag, central locking, smart pedal, engine immobilizer, etc. As you go for higher end trims, you will find that more features can be accessed. The starting range for Hyundai Active i20 is Rs.6.4 lac whereas the most expensive model for the compact crossover is priced at Rs.8.9 lac.

There is a reason why Hyundai has managed to become the second largest car maker in the country. Although, the compact crossover has not reached its full potential, Hyundai Active i20 has managed to deliver immediate impact in terms of sales with 12,425 units sold along with Elite i20 in April 2015 and contributed a large chunk of sales of 52,315 units in May 2015. This clearly means Hyundai has been facing a phenomenal growth after the launch of i20 hatchback and its elder sibling i20 Active crossover.

The Korean automaker always does something out of the box and i20 Active Crossover is no exception.

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