1. Airtel slashes 3G, 4G price by up to 80% to check R Jio effect

Airtel slashes 3G, 4G price by up to 80% to check R Jio effect

In a move to counter Reliance Jio, telecom major Bharti Airtel has slashed 4G and 3G mobile internet charges by up to 80 per cent to as low as Rs 51 per gigabyte (GB) under a special scheme.

By: | New Delhi | Updated: August 29, 2016 4:28 PM

 

To avail this benefit, Airtel customers will have to recharge with Rs 1,498 against which they will get 1GB of 4G or 3G mobile internet usage valid for 28 days, the company said in a statement. (Reuters) To avail this benefit, Airtel customers will have to recharge with Rs 1,498 against which they will get 1GB of 4G or 3G mobile internet usage valid for 28 days, the company said in a statement. (Reuters)

In a move to counter Reliance Jio, telecom major Bharti Airtel has slashed 4G and 3G mobile internet charges by up to 80 per cent to as low as Rs 51 per gigabyte (GB) under a special scheme.

To avail this benefit, Airtel customers will have to recharge with Rs 1,498 against which they will get 1GB of 4G or 3G mobile internet usage valid for 28 days, the company said in a statement.

Post exhaustion of 1GB data limit, the customers can get 1GB 4G or 3G recharges for just Rs 51 over a period of 12 months and there is no limit on the number of recharges during the period.

At present, Airtel offers 1GB of 3G or 4G mobile internet for Rs 259 valid for 28 days.

The company is also set to launch a similar scheme in lower denomination of Rs 748. Under this scheme, Airtel customers will get 1GB of 4G for Rs 99 over a period of six months.

“These prepaid packs are live in Delhi and will get launched across circles by Aug 31, 2016,” the statement said.

“With these innovative packs, we are redefining the value proposition on our data packs and allowing our customers get a lot more within the same budget,” Bharti Airtel Director – Operations (India & South Asia) , Ajai Puri said.

Airtel in July started offering up to 67 per cent more data in existing 4G and 3G schemes which was followed by Idea Cellular and Vodafone.

In August, Airtel made voice calling free even in roaming under a new plan for Rs 1,199 which also included 1GB of 3G or 4G data depending on availability of network.

Players like Airtel and Idea have upped the ante in mobile data pricing ahead of the upcoming commercial launch by Reliance Jio. The company had said it has over 1.5 million test users on its network.

Reliance Jio, which is gearing up to launch its 4G services, had also said during the recently-concluded quarter, it extended its trial services to all LYF devices users under the Jio LYF Preview Offer.

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  1. R
    Ravi gupta
    Aug 29, 2016 at 9:54 am
    Dear airtel,Plz come to us after three month. Tab take jio digital lyf.....!
    Reply
    1. Arjun KR
      Aug 29, 2016 at 9:08 am
      Still miles away from competing with Jio.
      Reply
      1. H
        harish
        Oct 21, 2016 at 2:56 am
        Hi sir I have open plot For Install Mobile tower At my netive Place At Mha Raigadh For Details Pl. cal 7045771683,9220836319
        Reply
        1. V
          venkatesh
          Aug 29, 2016 at 11:30 am
          The prices of data at Airtrel is always been high and even now it is going to cost an average of 175/month(If done 1 recharge per month). Not a so jaw dropping offer. Once jio comes into action 90% of airtel subscribers in tier-1 and tier-2 cities will move to Jio.
          Reply
          1. A
            AKB
            Aug 29, 2016 at 8:49 am
            So till to date Airtel was fleecing its customers. In this case, Go for Reliance JIo,
            Reply
            1. N
              NKS
              Aug 29, 2016 at 12:55 pm
              Recharge with 1498? that's 125/- per month plus 51/- for each 1gig.All these players looted us so far, and still loot is on. Should go for JIO.
              Reply
              1. S
                sri
                Aug 29, 2016 at 12:16 pm
                an optical illusion! realisation per GB of data for the company will still be high.
                Reply
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