1. This utterly butterly reply by Indian Railways to Amul’s tweet for transporting butter is going viral

This utterly butterly reply by Indian Railways to Amul’s tweet for transporting butter is going viral

This Twitter conversation between Amul and Indian Railways is going viral.

By: | Published: October 23, 2017 10:33 PM
indian railways, twitter, railways ministry, amul butter, refrigerated parcel vans, transport, goods carrier, goods train, piyush goyal Railways Ministry-Amul’s Twitter chat is winning hearts.

This Twitter conversation between Amul and Indian Railways is going viral. The Twitter chat started when Amul asked Indian Railways for using refrigerated parcel vans to transport Amul Butter across India. Amul asked Railways, “Amul is interested in using refrigerated parcel vans to transport Amul Butter across India. Request to please advise.” Now, the reaction to this tweet by Ministry Railways is going viral. Railways tweeted, “IR will be utterly butterly delighted to get the taste of India to every Indian.” Indian Railways is known for its swiftness and activity on Twitter. A number of times, Railways has provided solutions to the problems of a number of passengers. And this one will just go on to cement its reputation as an organisation that cares about building relationships.

Amul’s tweet to Railways

Reply by Railways to Amul

Earlier on Sunday, it was reported that Railway Minister Piyush Goyal wants the Mathura Junction railway station to be equipped with all the necessary facilities. According to the official, who did not wish to be named, Goyal wants a plan to be submitted to his ministry for the facelift of the Mathura station. The minister had also emphasised on increasing the revenues of the railways through advertisement, he said.

Travelling to Kota by Jan Shatabdi Express, Goyal made a whistle-stop at Mathura on Sunday. Though he did not interact with the media, he gave instructions to the railway officials. The railway minister also took feedback from the passengers on board the Jan Shatabdi Express.

  1. S
    shankar
    Oct 24, 2017 at 12:35 pm
    With GST in place, refrigerated parcel vans will be in great demand for moving frozen and chilled products across the country. Railways should accept part loads and park self contained 20'/40' refrigerated containers in different stations to maintain the cold chain. If Amul sends butter from Vadodara to say Tirunelveli, maybe Arun will send ice cream back to Vadodara! This has tremendous business potential for railways and will be a great enabler for small businesses across the nation. I'm sure Mr. Lohani will make this happen.
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