1. Patanjali Annual Conference: What is Baba Ramdev’s ‘Prosperity for Charity’? How will it help children’s education and farmers?

Patanjali Annual Conference: What is Baba Ramdev’s ‘Prosperity for Charity’? How will it help children’s education and farmers?

Patanjali Ayurved founders Ramdev and Bal Krishna, at Patanjali's annual conference in Haridwar, addressed the media. They announced the 'Prosperity for Charity' business model.

By: | Published: May 4, 2017 3:57 PM
Yoga Guru Ramdev launched a new business policy called ‘Prosperity for Charity’, under which the organisation will set up a residential school for children of martyred soldiers.

Patanjali Ayurved founders Ramdev and Bal Krishna, at Patanjali’s annual conference in Haridwar, addressed the media. They said that Patanjali’s annual turnover for the fiscal year, 2016-2017 was over Rs 10,000 crore. The Yoga Guru also launched a new business policy called ‘Prosperity for Charity’, under which the organisation will set up a residential school for children of martyred soldiers. It will be known as the Patanjali Avasiya Sainik School and located in Delhi NCR, according to him.

Ramdev said that Patanjali does not aim to make profits but instead focusses on serving the people by providing pure quality products. He said that no one can question the products on their purity. Meanwhile, the Patanjali Avasiya Sainik School will impart free of cost education to the children of soldiers, who were killed fighting for the country. Addressing at the press conference, the Yoga Guru asserted that ‘Prosperity for Charity’ aim drives Patanjali and his team.

Ramdev said that his company will become the largest brand in India in 1 or 2 years, and wipe out MNCs eventually. While speaking at the conference on Thursday, he took on various popular MNC brands. Recently, while speaking at a function to mark the birth anniversary of Yogi Bharat Bhushan, Ramdev had said, “In the next five years, Patanjali would educate the farmers about the latest techniques in farming to boost production. We will also offer decent prices for the produce.”

Also read | Patanjali annual conference: 5 things Baba Ramdev said which could give sleepless nights to MNCs

Rejecting allegations about the use of ‘gaumutra’ in Patanjali products, Ramdev claimed that people have been spreading false information. He said that Patanjali also fulfils every FSSAI criteria, and no one can accuse its products on purity. Ramdev also said that Patanjali was looking at a growth rate of 100% for the fiscal year 2017-18.

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Speaking about the company’s future, Ramdev said his successor would be an ascetic, who can neither be a businessman nor a promoter. He also said in a year or two, Patanjali would be the biggest brand in the country and would replace Chinese products sold in India. Yesterday, Prime Minister Narendra Modi had inaugurated a Patanjali Research Institute in Haridwar.

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