1. Google, Yahoo face heat over sex determination kits ads in India

Google, Yahoo face heat over sex determination kits ads in India

Sex determination test in local clinics and hospitals are already banned to balance sex ratio in the country but online firms are selling kits for the same openly, which prompted Supreme Court to take a cognisance and direct Centre to form a nodal agency to look into the matter.

By: | New Delhi | Published: November 16, 2016 5:36 PM
sex test kit, online sex test kit, before birth sex determination, sex ratio in india, Pre natal,Sex determination test,Google,Yahoo,Microsoft,Supreme Court,Online Advertisements In the recent past, many complaints pertaining to the sex-determination kits availability on the online platforms were filed in the apex court. (PTI)

Sex determination test in local clinics and hospitals are already banned to balance sex ratio in the country but online firms are selling kits for the same openly, which prompted Supreme Court to take a cognisance and direct Centre to form a nodal agency to look into the matter. In the recent past, many complaints pertaining to the sex-determination kits availability on the online platforms were filed in the apex court. In such litigation (PIL) against leading search engines Google, Yahoo and Microsoft, action was sought to ban these ads.

The Court has directed that the action should be taken within 36 hours after receiving the complaint by the nodal agency, as in this tech savvy era search engines are not expected to spread unwanted information, at least in India.

In an earlier order, Supreme Court had directed the companies running these websites or search engines to discuss with the government how to control these advertisements online. In their response to SC, the websites said that it was difficult for them to manage all online content.

In a similar order, the apex court had directed the government to block keywords related to the matter. SC has also asked the government to make people aware about the norms and inform them that selling such items is illegal.

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