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Cost
of ATMs dips as banks expand network
Anubha
Ghosh
Bangalore, Aug 8: The cost of automated teller machines
(ATMs) has dropped sharply by almost 50 per cent over the
past two years as more and more banks in the country expand
their ATM networks. Accordingly, ATM rentals too have taken
a dip, and across the banking sector, players are eyeing tie-ups
with other banks for ATM sharing.
Says Canara Bank chairman and managing director RV Shastri:
"The cost of an ATM has fallen from Rs 14 lakhs (fixed
cost) to Rs 8-9 lakhs over the past 2 years." This has
been largely due to innovations in the hardware as well as
the ATM software.
Besides, with greater ATM usage and increasing number of transactions,
rentals too are dropping. On an average, it costs the bank
Rs 20 per transaction on the ATM. However, banks charged around
Rs 50 per transactions as rental charges. This fee is witnessing
a fall. Vysya Bank president V Raghunathan said: "Over
the last one year, ATM rentals have dropped sharply to around
Rs 30-35 per visit." The bank plans to install 40 ATMs
by March 2002 all over the country and interconnect all the
ATMs for anywhere banking by June 2002. Currently, the bank
has just six ATMs.
As per industry benchmark, an ATM must get at least 200 visits
per day to reach the break-even. But with volumes increasing
and better software hitting the market, the rentals are continuing
their downward movement. Also, explained Robin Roy, head (retail
banking), Vysya Bank: "ATM is an instrument offering
a 24-hour visibility which an extension counter cannot provide."
This has prompted many public sector and private banks to
enter into ATM sharing arrangements with other banks. The
State Bank of India and its associate banks are working on
a proposal - ‘Swadhan’ where all the member banks will share
the ATMs of each other.
Earlier, the move was not popular with the customers. However,
the falling rentals are expected to change the scenario. Explained
State Bank of Mysore managing director M Sitarama Murty: "The
new generation customers and corporates cannot be ignored.
Certainly, the PSU banks will try and have more ATMs."
SBI and its associate banks together have around 1,100 ATMs.
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